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Appreciation Post

Towards an Art History of Instagram
By Tara Ward
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Brief Description
What does an art history of Instagram look like? Appreciation Post reveals how Instagram shifts long-established ways of interacting with images. Tara Ward argues Instagram is a structure of the visual, which includes not just the process of looking, but what can be seen and by... Read More
Format: Paperback / softback
$5699
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What does an art history of Instagram look like? Appreciation Post reveals how Instagram shifts long-established ways of interacting with images.

Tara Ward argues Instagram is a structure of the visual, which includes not just the process of looking, but what can be seen and by whom. She examines features of Instagram use, including the effect of scrolling through images on a phone, the skill involved in taking an "Instagram-worthy" picture, and the desires created by following influencers, to explain how the constraints imposed by Instagram limit the selves that can be displayed on it.

The proliferation of technical knowledge, especially among younger women, revitalises on Instagram the myth of the masculine genius and a corresponding reinvigoration of a masculine audience for art. Ward prompts scholars of art history, gender studies, and media studies to attend to Instagram as a site of visual expression and social consequence.

Through its insightful comparative analysis and acute close reading, Appreciation Post argues for art history's value in understanding the contemporary world and the visual nature of identity today.

Book Details

INFORMATION

ISBN: 9780520398771

Publisher: University of California Press

Format: Paperback / softback

Date Published: 30 April 2024

Country: United States

Imprint: University of California Press

Illustration: 28 color illus.

Audience: Professional and scholarly

DIMENSIONS

Spine width: 23.0mm

Width: 152.0mm

Height: 229.0mm

Weight: 544g

Pages: 322

Collections

Arts & Culture Non-Fiction Tara Ward

About the Author

Tara Ward is an art historian specializing in twentieth- and twenty-first-century visual culture. She is editor of Gender and Popular Culture: A Visual Study, and her work has been published by the Guggenheim Museum, Oxford Art Journal, and Excursions.

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