{"product_id":"maico-by-david-wayne-russell-9781476693880","title":"Maico","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003eThroughout the 1960s and 1970s, a small family-owned German company made and exported the world's best off-road motorcycles. In 1981, \u003cem\u003eMaico\u003c\/em\u003e introduced what may be the finest production motocross bike, for its time, ever built, establishing the basic measurements for modern dirt bikes. North American competitors embraced the \u003cem\u003eMaico\u003c\/em\u003e, paying high prices for an often-infuriating thoroughbred which carried them into a new, exciting sport with physical and financial risks. Yet by 1983, \u003cem\u003eMaico\u003c\/em\u003e was bankrupt.\u003c\/p\u003e\n\n\u003cp\u003eThis work presents the full story of this influential company's rise and fall. Employing archaeological methods and oral history, this book answers questions which have long fascinated sport motorcyclists: What made \u003cem\u003eMaico\u003c\/em\u003e so good? How did long-travel suspension originate? Why did the company really fail? The first history published in English, this book fills a crucial gap for enthusiasts of motorcycle history: the story of \u003cem\u003eMaico\u003c\/em\u003e, and what it meant to Americans.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Unknown","offers":[{"title":"Default Title","offer_id":47934113972460,"sku":"9781476693880","price":163.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/9781476693880-maico.jpg?v=1783898080","url":"https:\/\/bookhero.live\/products\/maico-by-david-wayne-russell-9781476693880","provider":"Book Hero","version":"1.0","type":"link"}