{"product_id":"digital-communications-at-work-by-jonathan-phillips-9781398626072","title":"Digital Communications at Work","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003e\u003cstrong\u003eImplement a digital communications strategy that boosts engagement, retention and productivity in a hybrid workplace.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003e\u003cem\u003eDigital Communications at Work\u003c\/em\u003e is the practical guide for internal communications managers, HR business partners and mid-level leaders who want to optimise how employees connect, collaborate and access essential information. Written by two leading digital communications experts, it combines proven principles, actionable frameworks and real-world examples to help you deliver measurable results and strengthen your professional credibility.\u003c\/p\u003e\n\n\u003cp\u003eDrawing on examples from universities, global banks, professional institutes and international charities, this book will enable you to:\u003c\/p\u003e\n\n\u003cul\u003e\n    \u003cli\u003eDevelop a tailored channel strategy aligned to business goals and culture\u003c\/li\u003e\n    \u003cli\u003eBuild and present a compelling business case to secure leadership buy-in\u003c\/li\u003e\n    \u003cli\u003eApply frameworks to select, integrate and optimise digital tools effectively\u003c\/li\u003e\n    \u003cli\u003eImplement content plans that sustain engagement and talent retention\u003c\/li\u003e\n    \u003cli\u003eMeasure, analyse and refine for continuous improvement and ROI\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWith step-by-step guidance and actionable tools, \u003cem\u003eDigital Communications at Work\u003c\/em\u003e equips you to navigate the planning, politics, finance and IT challenges and create a seamless digital employee experience that supports organisational performance.\u003c\/p\u003e\n\n\u003cp\u003e\u003cem\u003e\u003cstrong\u003eThemes include:\u003c\/strong\u003e Internal communications strategy, hybrid workplace engagement, content planning, channel optimisation, employee experience, communications ROI\u003c\/em\u003e\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Unknown","offers":[{"title":"Default Title","offer_id":47650538815724,"sku":"9781398626072","price":113.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/9781398626072-digital-communications-at-work.jpg?v=1779326174","url":"https:\/\/bookhero.live\/products\/digital-communications-at-work-by-jonathan-phillips-9781398626072","provider":"Book Hero","version":"1.0","type":"link"}