{"title":"Yves Citton","description":"\u003cp\u003eYves Citton's works explore the intersections of media, culture, and cognition with a keen philosophical eye. His books, such as \u003cem\u003eMediarchy\u003c\/em\u003e and \u003cem\u003eMythocracy\u003c\/em\u003e, delve into how narratives and information shape societies, inviting readers to reconsider the power structures embedded in communication.\u003c\/p\u003e\n\n\u003cp\u003eRooted in education and philosophy, Citton's writing challenges conventional understandings of knowledge and influence. Those interested in critical theory, cultural analysis, and the psychology of media will find his insights both thought-provoking and illuminating.\u003c\/p\u003e","products":[{"product_id":"mythocracy-by-yves-citton-9781839766985","title":"Mythocracy","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003e\u003cem\u003eMythocracy\u003c\/em\u003e examines the narrative mechanisms that script our lives through the stories we tell one another. Digging beneath common anxieties about fake news, Yves Citton looks at the attention economy, which organises our political perceptions around affective attractors. These are much more powerful than the truth value of any given narrative.\u003c\/p\u003e\n\n\u003cp\u003eThe time has come for the left to reclaim the power of myth from reactionary populism.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Allen \u0026 Unwin","offers":[{"title":"Default Title","offer_id":47000687247596,"sku":"9781839766985","price":42.99,"currency_code":"NZD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/568883482843.jpg?v=1763297185"},{"product_id":"mediarchy-by-yves-citton-9781509533398","title":"Mediarchy","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003eWe think that we live in democracies; in fact, we live in mediarchies. Our political regimes are based less on nations or citizens than on audiences shaped by the media. We assume that our social and political destinies are shaped by the will of the people without realising that ‘the people’ are always produced, both as individuals and as aggregates, by the media. We are all embedded in mediated publics, ‘intra-structured’ by the apparatuses of communication that govern our interactions.\u003c\/p\u003e\n\n\u003cp\u003eIn this major book, \u003cem\u003eMediarchy\u003c\/em\u003e, Yves Citton maps out the new regime of experience, media, and power that he designates by the term ‘mediarchy’. To understand mediarchy, we need to look both at the effects that the media have on us and also at the new forms of being and experience that they induce in us. We can never entirely escape from the effects of the mediarchies that operate through us, but by becoming more aware of their conditioning, we can develop the new forms of political analysis and practice which are essential if we are to rise to the unprecedented challenges of our time.\u003c\/p\u003e\n\n\u003cp\u003eThis comprehensive and far-reaching book will be essential reading for students and scholars in media and communications, politics, and sociology. It will be of great interest to anyone concerned about the multiple and complex ways that the media—from newspapers and TV to social media and the internet—shape our social, political, and personal lives today.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Unknown","offers":[{"title":"Default Title","offer_id":47455626166508,"sku":"9781509533398","price":44.99,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/61GyPlMB5LL.jpg?v=1774789269"}],"url":"https:\/\/bookhero.live\/collections\/yves-citton.oembed","provider":"Book Hero","version":"1.0","type":"link"}