{"title":"Series: AI Advantage","description":"\u003cp\u003eWelcome to the 'AI Advantage' series, an essential collection for business enthusiasts and entrepreneurs eager to harness the power of Artificial Intelligence. Whether you're running a small start-up or managing established enterprises, these books provide invaluable insights on integrating AI into your business strategy.\u003c\/p\u003e\n\n\u003cp\u003eBooks like \u003cem\u003eAI for Small Business\u003c\/em\u003e delve into practical applications, offering step-by-step guidance on leveraging AI technologies to enhance efficiency, improve decision-making, and foster innovation. This collection demystifies complex concepts, making them accessible and actionable for businesses of all sizes.\u003c\/p\u003e\n\n\u003cp\u003eDesigned to empower both novice and experienced entrepreneurs, the 'AI Advantage' series is your gateway to understanding and utilising AI effectively, ensuring your business remains competitive in today's rapidly evolving market.\u003c\/p\u003e","products":[{"product_id":"ai-for-small-business-by-phil-pallen-9781507222911","title":"AI for Small Business","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003e\u003cb\u003eAn essential guide for small business owners and entrepreneurs looking to use artificial intelligence to automate tasks, improve customer service, make better decisions, grow their businesses faster, and stay ahead of the AI curve.\u003c\/b\u003e\u003c\/p\u003e\n\n\u003cp\u003eChatGPT, machine learning, automation, natural language processing. Every day, it seems like there is a new AI term to learn and a new promise of how it will improve your work. But with tons of conflicting information, small business owners are left wondering exactly how to leverage AI technology to grow and, more importantly, stay competitive with larger companies.\u003c\/p\u003e\n\n\u003cp\u003eCutting through the buzzwords and media frenzy, \u003ci\u003eAI for Small Business\u003c\/i\u003e is the road map to take you from overwhelmed to empowered. Opening with simple explanations of AI basics and clarification of myths, you are empowered to assess your goals to create a comprehensive AI strategy for your business—including information on selecting tools, a timeline for implementation, and ideas for scaling systems.\u003c\/p\u003e\n\n\u003cp\u003eThis essential guide then walks you through practical AI applications for each department, informing you how to use AI to automate tasks, make better decisions, and grow your business in all areas including:\u003c\/p\u003e\n\n\u003cul\u003e\n    \u003cli\u003eSales\u003c\/li\u003e\n    \u003cli\u003eMarketing\u003c\/li\u003e\n    \u003cli\u003eSocial media and content creation\u003c\/li\u003e\n    \u003cli\u003eCustomer service\u003c\/li\u003e\n    \u003cli\u003eFinance and accounting\u003c\/li\u003e\n    \u003cli\u003eOperations and logistics\u003c\/li\u003e\n    \u003cli\u003eHuman resources and talent management\u003c\/li\u003e\n    \u003cli\u003eData analysis and decision-making\u003c\/li\u003e\n    \u003cli\u003eSecurity and legal compliance\u003c\/li\u003e\n    \u003cli\u003eR\u0026amp;D and innovation\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eAuthor Phil Pallen is a brand strategist who uses his AI expertise to help hundreds of businesses scale and grow profits. In \u003ci\u003eAI for Small Business\u003c\/i\u003e, case studies from Pallen’s successful clients illustrate how real small business owners are applying AI technology in various ways. Plus, ready-to-try prompt sidebars and specific product recommendations allow you to start employing the power of AI in real time.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Simon \u0026 Schuster NZ","offers":[{"title":"Default Title","offer_id":46646852681964,"sku":"9781507222911","price":36.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/17337153482724.jpg?v=1752231580"}],"url":"https:\/\/bookhero.live\/collections\/series-ai-advantage.oembed","provider":"Book Hero","version":"1.0","type":"link"}