{"title":"Scott Dikkers","description":"\u003cp\u003eScott Dikkers offers a unique blend of wit and insight, exploring creativity and humour with sharp intelligence. His works, such as \u003cem\u003eCreativity Machine\u003c\/em\u003e and \u003cem\u003eThe Elements of Humor\u003c\/em\u003e, delve into the mechanics of comedy while inspiring readers to embrace inventive thinking.\u003c\/p\u003e\n\n\u003cp\u003eBalancing humor with thoughtful reflection, Dikkers’ writing appeals to those interested in the creative process, entrepreneurship, and personal stories. His notable book, \u003cem\u003eThe Onion Story\u003c\/em\u003e, provides a compelling narrative that bridges satire and real-life experience.\u003c\/p\u003e","products":[{"product_id":"the-onion-story-by-dikkers-scott-9781637747513","title":"The Onion Story","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003e\u003cstrong\u003e“Dikkers’ comedic voice, so integral to creating the distinctive \u003ci\u003eOnion\u003c\/i\u003e style, lends to a mixture of journalistic verve and an authentically confessional account of long nights and betting on your own talents. Fans of \u003ci\u003eThe Onion\u003c\/i\u003e will relish revisiting some of its best stories and headlines while witnessing its constant reinvention as the media landscape itself continues to evolve.” —\u003ci\u003eBooklist\u003c\/i\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003e\u003ci\u003eThe Onion\u003c\/i\u003e’s longtime co-owner and longest-serving editor-in-chief Scott Dikkers regales readers with never-before-told anecdotes from the beloved satiric newsroom in this celebration of creativity, resilience, and the transformative power of jokes delivered in AP style.\u003c\/p\u003e\n\n\u003cp\u003eIn this laugh-out-loud origin story of a world-renowned satirist and “America’s Finest News Source”, Scott Dikkers treats you to a rollicking trip through the 80s, 90s, and 00s, chronicling the inception, evolution, and success of \u003ci\u003eThe Onion\u003c\/i\u003e from his view at the helm. With his famous wit and wisdom, Dikkers chronicles the paper’s founding, run-ins with the law, scrapes with death, and raving-mad antics of its staff in chapters like:\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eChildhood Trauma Mined for Cheap Laugh\u003c\/li\u003e\n  \u003cli\u003eHurriedly Collected Life Savings Invested Wisely\u003c\/li\u003e\n  \u003cli\u003eStop Put to All This Horseplay\u003c\/li\u003e\n  \u003cli\u003eAward-winning Local Author Inspired, Drunk\u003c\/li\u003e\n  \u003cli\u003eLook, Area Man on TV\u003c\/li\u003e\n  \u003cli\u003eOffice Internet Briefly Used for Work\u003c\/li\u003e\n\u003c\/ul\u003e \n\n\u003cp\u003eIf you’ve ever been duped into believing an \u003ci\u003eOnion\u003c\/i\u003e headline, or simply laughed to avoid crying at how closely its fake news articles resembled reality, get a first-person view from the mastermind himself of the publication’s unparalleled legacy as the world’s most trusted news source, celebrated for its fearless commitment to truth-telling under the guise of satire.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Arotahi Agency","offers":[{"title":"Default Title","offer_id":46841773588716,"sku":"9781637747513","price":65.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/2551043482771.jpg?v=1758733452"},{"product_id":"the-elements-of-humor-by-scott-dikkers-9781394269198","title":"The Elements of Humor","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003e\u003cstrong\u003eFind the funny in your writing, speeches, presentations, and everyday conversations\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eAre you ready to elevate your writing, speeches, and conversations with unparalleled wit and comedy? Look no further than \u003ci\u003eThe Elements of Humor\u003c\/i\u003e by bestselling author and comedy writing legend, Scott Dikkers. This isn't just another book on humour—it's a transformative guide that stands head and shoulders above the rest, designed to make you the funniest version of yourself.\u003c\/p\u003e\n\n\u003cp\u003eWhile many writers treasure Strunk and White's \u003ci\u003eElements of Style\u003c\/i\u003e for its writing standards and best practices, the realm of humour writing has long awaited a credible, comprehensive guide. Scott Dikkers answers the call with a book that is both hilarious and instructive, offering clear, replicable steps to infuse your writing and speaking with unforgettable humour.\u003c\/p\u003e\n\n\u003cp\u003eIn the book, you'll find:\u003c\/p\u003e\n\n\u003cul\u003e\n    \u003cli\u003eStep-by-step guidance for everything from sophomoric pranks to sophisticated satire as you learn the fundamentals of crafting humour that resonates.\u003c\/li\u003e\n    \u003cli\u003eDiverse humour strategies for different kinds of funny, including self-deprecation, referential jokes, shock humour, hyperbole, wordplay, slapstick, and even meta-humour.\u003c\/li\u003e\n    \u003cli\u003eEngaging tools, including helpful diagrams, funny illustrations, interactive exercises, and a comprehensive index of all discussed tools, skills, and methods.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003e\u003ci\u003eThe Elements of Humor\u003c\/i\u003e is your key to making the people around you laugh. Scott Dikkers' expert advice is easy to follow, ensuring that anyone can become a master of humour. Perfect for enhancing presentations, content creation, or everyday conversations, this book will secure a prominent place on your library shelf.\u003c\/p\u003e\n\n\u003cp\u003eDon't miss the chance to transform your approach to humour. Whether you aim to entertain, persuade, or simply bring more joy into your life and the lives of others, \u003ci\u003eThe Elements of Humor\u003c\/i\u003e is your go-to resource. Add it to your cart now and step into a world where laughter is just a page turn away!\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Unknown","offers":[{"title":"Default Title","offer_id":47082773938412,"sku":"9781394269198","price":45.99,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/11231623482684.jpg?v=1765277448"},{"product_id":"creativity-machine-by-scott-dikkers-9781637748923","title":"Creativity Machine","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003e\u003cstrong\u003eA foolproof system for brainstorming innovative solutions—whether you want to disrupt an industry, enhance your team’s productivity, or simply get unstuck—from one of the most influential pioneers in comedy history.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eIn this outrageously enjoyable guide to productive inspiration, discover a four-step, repeatable process for thinking better, leveraging your mind’s every resource, and developing winning ideas in any context.\u003c\/p\u003e\n\n\u003cp\u003eThe wheels of creativity are spinning faster than ever thanks to the democratisation of information, the proliferation of digital platforms, and the rapid rise of AI. In \u003cem\u003eCreativity Machine\u003c\/em\u003e, bestselling author, comedian, and the \u003cem\u003eOnion\u003c\/em\u003e’s longest serving editor in chief Scott Dikkers shows you how to make these tools work for you. Discover:\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eHow an idea-generation structure can yield remarkable outcomes and stronger teams\u003c\/li\u003e\n  \u003cli\u003eWays to utilise these practices everywhere—for business, hobbies, and homemaking\u003c\/li\u003e\n  \u003cli\u003eStrategies for incorporating AI in your creative process without diluting the unrivaled power of the human mind\u003c\/li\u003e\n  \u003cli\u003eWhy “eureka moments” aren’t as important as you think\u003c\/li\u003e\n  \u003cli\u003eThe vital importance of having fun\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWith guidance from a mentor to the best of the best delivered with his trademark humour, you’ll tap into a goldmine of amazing creative ideas.\u003c\/p\u003e\n\n\u003cp\u003e\u003cem\u003eCreativity Machine\u003c\/em\u003e is a timely roadmap for the future of work in a world that requires more than just everyday creative powers—it demands creative superpowers. Unmask yours in these pages.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Simon \u0026 Schuster NZ","offers":[{"title":"Default Title","offer_id":47642082017516,"sku":"9781637748923","price":64.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/9781637748923-creativity-machine.jpg?v=1779142014"}],"url":"https:\/\/bookhero.live\/collections\/scott-dikkers.oembed","provider":"Book Hero","version":"1.0","type":"link"}