{"title":"Professor William Germano","description":"\u003cp\u003eWelcome to our collection featuring the esteemed works of Professor William Germano, a prominent figure in the field of Science \u0026amp; Nature. As an author, Germano has a remarkable ability to distill complex subjects into engaging and accessible narratives, offering readers profound insights into the world of visual perception and beyond.\u003c\/p\u003e\n\n\u003cp\u003eAmong his notable works, \u003cem\u003eEye Chart\u003c\/em\u003e stands out as a captivating exploration of the cultural and scientific significance of the eye chart, an iconic tool in vision testing. Through his meticulous research and engaging storytelling, Germano invites readers to consider the broader implications of sight and perception in our everyday lives.\u003c\/p\u003e\n\n\u003cp\u003eWhether you are new to Professor Germano's writings or a long-time admirer of his work, this collection promises to both educate and inspire. Dive into the fascinating world of science through Germano's expert lens, and discover the intriguing intersections between culture, technology, and human understanding.\u003c\/p\u003e","products":[{"product_id":"eye-chart-by-professor-william-germano-9781501312342","title":"Eye Chart","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003eObject Lessons is a series of short, beautifully designed books about the hidden lives of ordinary things.\u003c\/p\u003e\n\n\u003cp\u003eDesert nomads tested their vision by distinguishing a pair of stars. But we have since created more disquieting ways to test the strength of the eyes.\u003c\/p\u003e\n\n\u003cp\u003eReading the eye chart is an exercise in failure, since it only gets interesting when you cannot read any further. It is the opposite of interpretative reading, like one does with literature. When you have finished reading an eye chart, what exactly have you even read?\u003c\/p\u003e\n\n\u003cp\u003eFrom a Spanish cleric’s Renaissance guide to testing vision, to a Dutch ophthalmologist’s innovation in optical tech, to the witty subversion of the eye chart in advertising and popular culture, William Germano’s \u003cem\u003eEye Chart\u003c\/em\u003e lets people see the eye chart at last.\u003c\/p\u003e\n\n\u003cp\u003eObject Lessons is published in partnership with an essay series in \u003cem\u003eThe Atlantic\u003c\/em\u003e.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Allen \u0026 Unwin","offers":[{"title":"Default Title","offer_id":46854513885420,"sku":"9781501312342","price":20.99,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/26387dc96675e095324859e7d96ab939.jpg?v=1759269312"}],"url":"https:\/\/bookhero.live\/collections\/professor-william-germano.oembed","provider":"Book Hero","version":"1.0","type":"link"}