{"title":"Matthew O. Jackson","description":"\u003cp\u003e\u003cstrong\u003eMatthew O. Jackson\u003c\/strong\u003e explores the intricate patterns and dynamics of social and economic networks, offering readers a deep understanding of how connections shape behaviours and outcomes. His works blend rigorous analysis with accessible insights, ideal for anyone keen to grasp the complexities of human interaction and collective decision-making.\u003c\/p\u003e\n\n\u003cp\u003ePerfectly situated at the crossroads of \u003cem\u003eEducation \u0026amp; Reference\u003c\/em\u003e and \u003cem\u003eSelf-Help \u0026amp; Personal Development\u003c\/em\u003e, Jackson's books illuminate ways to navigate and leverage networks in both professional and personal contexts, enriching readers with valuable perspectives on influence, cooperation, and strategic relationships.\u003c\/p\u003e","products":[{"product_id":"the-human-network-by-matthew-o-jackson-9781786490223","title":"The Human Network","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003eIt's not what you know, it's who you know. Or so the adage goes. Professor Matthew Jackson, world-leading researcher into social and economic networks, shows us why this is far truer than we'd like to believe.\u003c\/p\u003e\n\n\u003cp\u003eBased on his ground-breaking research, \u003ci\u003eThe Human Network\u003c\/i\u003e reveals how our relationships in school, university, work, and society have extraordinary implications throughout our lives and demonstrates that by understanding and taking advantage of these networks, we can boost our happiness, success, and influence.\u003c\/p\u003e\n\n\u003cp\u003eBut there are also wider lessons to be learnt. Drawing on concepts from economics, mathematics, sociology, and anthropology, Jackson reveals how the science of networks gives us a bold new framework to understand human interaction writ large—from banking crashes and viral marketing to racism and the spread of disease.\u003c\/p\u003e\n\n\u003cp\u003eFilled with counter-intuitive ideas that will enliven any dinner party—e.g. how can our popularity in school affect us for the rest of our lives?—\u003ci\u003eThe Human Network\u003c\/i\u003e is a 'big ideas' book that no one can afford to miss.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Allen \u0026 Unwin","offers":[{"title":"Default Title","offer_id":46868867350764,"sku":"9781786490223","price":27.99,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/1431273482824.jpg?v=1759773916"},{"product_id":"social-and-economic-networks-by-matthew-o-jackson-9780691148205","title":"Social and Economic Networks","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003eNetworks of relationships help determine the careers that people choose, the jobs they obtain, the products they buy, and how they vote. The many aspects of our lives that are governed by social networks make it critical to understand how they impact behaviour, which network structures are likely to emerge in a society, and why we organise ourselves as we do.\u003c\/p\u003e\n\n\u003cp\u003eIn \u003cem\u003eSocial and Economic Networks\u003c\/em\u003e, Matthew Jackson offers a comprehensive introduction to social and economic networks, drawing on the latest findings in economics, sociology, computer science, physics, and mathematics. He provides empirical background on networks and the regularities that they exhibit, and discusses random graph-based models and strategic models of network formation.\u003c\/p\u003e\n\n\u003cp\u003eHe helps readers to understand behaviour in networked societies, with a detailed analysis of learning and diffusion in networks, decision-making by individuals who are influenced by their social neighbours, game theory and markets on networks, and a host of related subjects. Jackson also describes the varied statistical and modelling techniques used to analyse social networks.\u003c\/p\u003e\n\n\u003cp\u003eEach chapter includes exercises to aid students in their analysis of how networks function. This book is an indispensable resource for students and researchers in economics, mathematics, physics, sociology, and business.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Hachette Aotearoa New Zealand","offers":[{"title":"Default Title","offer_id":47598304395500,"sku":"9780691148205","price":195.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/9780691148205-social-and-economic-networks.jpg?v=1777965330"}],"url":"https:\/\/bookhero.live\/collections\/matthew-o-jackson.oembed","provider":"Book Hero","version":"1.0","type":"link"}