{"title":"Lucas Haasis","description":"\u003cp\u003eDiscover the captivating works of Lucas Haasis, a distinguished author who brings history to life with engaging narratives and meticulous research. Known for his deep dive into the fascinating world of commerce during the eighteenth century, Haasis offers readers a unique glimpse into the intricacies of an era defined by trade and transformation.\u003c\/p\u003e\n\n\u003cp\u003eHis acclaimed book, \u003cem\u003eThe Power of Persuasion – Becoming a Merchant in the Eighteenth Century\u003c\/em\u003e, sheds light on the art of persuasion and the pivotal role merchants played during this dynamic period. Through his vivid storytelling, readers are invited to explore the strategies and skills necessary to thrive in the thriving marketplaces of the past.\u003c\/p\u003e\n\n\u003cp\u003eLucas Haasis expertly blends historical detail with compelling storytelling, making his works an essential addition to any History \u0026amp; Military collection. Whether you're a history enthusiast or new to the genre, Haasis’s insightful analysis provides both education and entertainment. Dive into his world and uncover the powerful narratives that shaped our past.\u003c\/p\u003e","products":[{"product_id":"the-power-of-persuasion-becoming-a-merchant-in-the-eighteenth-century-by-lucas-haasis-9783837656527","title":"The Power of Persuasion – Becoming a Merchant in the Eighteenth Century","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003eLucas Haasis found a time capsule: a complete mercantile letter archive of the merchant Nicolaus Gottlieb Luetkens, who lived in 18th century Hamburg. Luetkens travelled to France between 1743-1745 in order to become a successful wholesale merchant. He succeeded in this undertaking via both shrewd business practice and proficient skills in the practice of letter writing.\u003c\/p\u003e\n\n\u003cp\u003eBased on this unique discovery, in this microhistorical study Lucas Haasis examines the crucial steps and activities of a mercantile establishment phase, the typical letter practices of Early Modern merchants, and the practical principles of persuasion leading to success in the 18th century.\u003c\/p\u003e\n\n\u003cp\u003e\u003cem\u003eThe Power of Persuasion – Becoming a Merchant in the Eighteenth Century\u003c\/em\u003e provides a fascinating insight into the art of persuasion and the intricacies of 18th-century commerce.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Unknown","offers":[{"title":"Default Title","offer_id":47000808095980,"sku":"9783837656527","price":142.99,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/10467613483554.jpg?v=1763306481"}],"url":"https:\/\/bookhero.live\/collections\/lucas-haasis.oembed","provider":"Book Hero","version":"1.0","type":"link"}