{"title":"Loren Weisman","description":"\u003cp\u003eWelcome to the Loren Weisman collection, where you'll find insightful resources tailored for those navigating the complex world of the music industry. As a dedicated educator and music business consultant, Loren Weisman offers practical advice and strategic guidance, making his work an invaluable asset for aspiring musicians, seasoned artists, and industry professionals alike.\u003c\/p\u003e\n\n\u003cp\u003eOne standout title in this collection is \u003cem\u003eMusic Business For Dummies\u003c\/em\u003e, a comprehensive guide that demystifies the intricacies of the music business. Whether you're looking to understand the fundamentals of music marketing, management, or financial planning, Weisman's approachable style and expertise ensure you grasp essential concepts with ease.\u003c\/p\u003e\n\n\u003cp\u003eThe books in this category fit seamlessly into \u003cstrong\u003eEducation \u0026amp; Reference\u003c\/strong\u003e, providing readers with the tools to not only survive but thrive in the competitive music landscape. Dive into Lorena Weisman's works and empower your music career with the knowledge and strategies from a trusted expert.\u003c\/p\u003e","products":[{"product_id":"music-business-for-dummies-by-loren-weisman-9781119049654","title":"Music Business For Dummies","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003e\u003cb\u003eStart your music career off right with this fun guide to the music industry.\u003c\/b\u003e\u003c\/p\u003e\n\n\u003cp\u003e\u003ci\u003eMusic Business For Dummies\u003c\/i\u003e explains the ins and outs of the music industry for artists and business people just starting out. You'll learn how file-sharing, streaming, and iTunes have transformed the industry, and how to navigate your way through the new distribution models to capitalise on your work. It all begins with the right team, and this practical guide explains who you need to have on your side as you begin to grow and get more exposure. Coverage includes rehearsing, performing, recording, publishing, copyrights, royalties, and much more, giving you the information you need to start your career off smart.\u003c\/p\u003e\n\n\u003cp\u003eMusic industry success has never been easy to achieve, and recent transformations and disruptions to the business side have made the whole idea even more daunting than before. This guide gives you a roadmap around the landmines, and provides expert advice for starting out on the right foot.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eFind the right players, agents, and business managers\u003c\/li\u003e\n  \u003cli\u003eMake more money from your work with smart distribution\u003c\/li\u003e\n  \u003cli\u003eBuild your brand and get people talking about you\u003c\/li\u003e\n  \u003cli\u003eGet gigs, go on tour, and keep on growing\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eIf music is your calling, you need to plan your career in a way that sets you up for success from the very beginning. Put the right people in place, get the most out of your investments, and learn how to work the crowd both virtually and in person. \u003ci\u003eMusic Business For Dummies\u003c\/i\u003e is your companion on your journey to the music career you want.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Unknown","offers":[{"title":"Default Title","offer_id":46867554074860,"sku":"9781119049654","price":74.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/ba996b80dfaaca1866cb5c12002c2b7f.jpg?v=1759716873"}],"url":"https:\/\/bookhero.live\/collections\/loren-weisman.oembed","provider":"Book Hero","version":"1.0","type":"link"}