{"title":"John Goodman","description":"\u003cp\u003eWelcome to our thoughtfully curated collection of works by the esteemed author John Goodman. Known for his insightful contributions to the realm of business and entrepreneurship, Goodman has carved a niche for himself with his adept understanding of customer relations and strategic service management.\u003c\/p\u003e\n\n\u003cp\u003eAmongst his celebrated works is the influential book \u003cem\u003eStrategic Customer Service\u003c\/em\u003e, which delves deep into the nuances of creating exemplary customer service frameworks that drive both customer satisfaction and business success. Goodman's writing stands out for its clarity, practicality, and ability to translate complex concepts into actionable insights.\u003c\/p\u003e\n\n\u003cp\u003eThis collection is ideal for entrepreneurs, business leaders, and anyone eager to enhance their understanding of strategic customer service. Each book offers valuable perspectives, honed by Goodman's extensive experience and research in the field. Discover the transformative potential of effective customer service strategies as you explore the enlightening offerings by John Goodman.\u003c\/p\u003e","products":[{"product_id":"strategic-customer-service-by-john-goodman-9781400252879","title":"Strategic Customer Service","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003e\u003cstrong\u003eAny organisation can win more customers and increase sales if they learn to be more strategic with their customer service.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eWhen customers complain, employees respond. The typical service model is riddled with holes. What about people and businesses who never speak up, but never come back? Learn to actively reach out, prevent problems, and resolve issues in ways that boost loyalty.\u003c\/p\u003e\n\n\u003cp\u003e\u003cem\u003eStrategic Customer Service\u003c\/em\u003e is a data-packed roadmap that shows you how. This invaluable resource distills decades of research on the impact of great versus mediocre service. Complete guidelines and case studies explain how to:\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eGather and analyse customer feedback\u003c\/li\u003e\n  \u003cli\u003eEmpower employees to fix problems\u003c\/li\u003e\n  \u003cli\u003eTrack your impact on revenue\u003c\/li\u003e\n  \u003cli\u003eGenerate sensational word of mouth\u003c\/li\u003e\n  \u003cli\u003eTap opportunities to cross-sell and up-sell\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003e\u003cem\u003eStrategic Customer Service\u003c\/em\u003e draws on over 30 years of research from companies such as 3M, GE, and Chick-Fil-A to teach you how to transcend a good business into a profitable word-of-mouth machine that transforms the bottom line.\u003c\/p\u003e\n\n\u003cp\u003eWhy settle for passive service? Make a business case for ramping up operations—and get the tools for making it pay off. Transform customer service into a strategic function, and reap benefits far exceeding investments.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Arotahi Agency","offers":[{"title":"Default Title","offer_id":46723151855852,"sku":"9781400252879","price":35.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/14896853482686.jpg?v=1754667263"}],"url":"https:\/\/bookhero.live\/collections\/john-goodman.oembed","provider":"Book Hero","version":"1.0","type":"link"}