{"title":"Carolyn Abram","description":"\u003cp\u003e\u003cstrong\u003eCarolyn Abram\u003c\/strong\u003e offers clear and practical guides focused on mastering popular social media platforms. Her books are designed to help both beginners and experienced users navigate Facebook and Instagram with confidence, providing step-by-step instructions and useful tips.\u003c\/p\u003e\n\n\u003cp\u003ePerfect for anyone looking to enhance their digital skills, Carolyn's works blend accessible language with expert insight, making complex technology approachable and easy to understand in the ever-evolving world of social media.\u003c\/p\u003e","products":[{"product_id":"facebook-for-dummies-by-carolyn-abram-9781119782100","title":"Facebook For Dummies","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003e\u003cb\u003eBe a new face on Facebook!\u003c\/b\u003e\u003c\/p\u003e\n\n\u003cp\u003eIf you're new to the Facebook user community, don't be shy: you're joining around 2.7 billion users (roughly two-and-a-half Chinas) worldwide, so you'll want to make sure you’re being as sociable as possible. And with more functionality and ways to say hello—like 3-D photos and Video Chat rooms—than ever before, \u003ci\u003eFacebook For Dummies\u003c\/i\u003e is the perfect, informative companion to get new and inexperienced users acquainted with the main features of the platform and comfortable with sharing posts, pictures (or whatever else you find interesting) with friends, family, and the world beyond!\u003c\/p\u003e\n\n\u003cp\u003eIn a chatty, straightforward style, your friendly hosts, Carolyn Abram and Amy Karasavas—both former Facebook employees—help you get settled in with the basics, like setting up your profile and adding content, as well as protecting your privacy when you want to decide who can and can't see your posts. They then show you how to get involved as you add new friends, toggle your newsfeed, shape your timeline story, join groups, and more. They even let you in on ways to go pro and use Facebook for work, such as building a promo page and showing off your business to the world. Once you come out of your virtual shell, there'll be no stopping you!\u003c\/p\u003e\n\n\u003cul\u003e\n    \u003cli\u003eBuild your profile and start adding friends\u003c\/li\u003e\n    \u003cli\u003eSend private messages and instant notes\u003c\/li\u003e\n    \u003cli\u003eShare your memories\u003c\/li\u003e\n    \u003cli\u003eTell stories about your day\u003c\/li\u003e\n    \u003cli\u003eSet your privacy and curate your news feed\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eDon't be a wallflower: with this book you have the ideal icebreaker to get the party started so you can join in with all the fun!\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Unknown","offers":[{"title":"Default Title","offer_id":46867434635500,"sku":"9781119782100","price":56.99,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/18768063482586.jpg?v=1759706336"},{"product_id":"instagram-facebook-all-in-one-for-dummies-by-eric-butow-9781394414444","title":"Instagram \u0026 Facebook All-in-One For Dummies","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003e\u003cstrong\u003eTransform your online presence into a lead generation machine\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003e\u003cem\u003eInstagram \u0026amp; Facebook All-in-One For Dummies\u003c\/em\u003e brings together the expertise of a group of seasoned social media professionals and certified Meta trainers to solve the biggest challenge facing businesses and individuals today: how to translate Facebook and Instagram’s massive user bases into loyal audiences and customers. This comprehensive guide eliminates the confusion around Meta's constantly evolving platforms by providing clear, actionable strategies that you can apply today.\u003c\/p\u003e\n\n\u003cp\u003eThe book combines essential content from four \u003cem\u003eFor Dummies\u003c\/em\u003e titles into a single walkthrough that covers topics from basic profile setup to advanced marketing techniques. It offers step-by-step instructions for navigating Meta's complex ecosystem of tools and products, creating content that gets noticed, and implementing proven marketing strategies that generate measurable business results.\u003c\/p\u003e\n\n\u003cp\u003eYou’ll find:\u003c\/p\u003e\n\n\u003cul\u003e\n    \u003cli\u003eThree books inside covering Instagram basics \u0026amp; business tools, Facebook fundamentals, and Facebook \u0026amp; Meta marketing\u003c\/li\u003e\n    \u003cli\u003eAn introduction to Threads, the microblogging platform that completes the Meta social media ecosystem\u003c\/li\u003e\n    \u003cli\u003eExpert insights from certified Meta trainers and successful social media marketing professionals\u003c\/li\u003e\n    \u003cli\u003ePractical troubleshooting solutions for common user frustrations\u003c\/li\u003e\n    \u003cli\u003eDetailed strategies for both personal branding and business marketing, suitable for beginners and experienced marketers alike\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWhether you're a small business owner looking to connect with the billions of people who use Meta products, a social media manager seeking to master essential platform features, or someone interested in building a powerful personal brand, \u003cem\u003eInstagram \u0026amp; Facebook All-in-One For Dummies\u003c\/em\u003e contains the easy-to-follow advice you need to navigate Meta's platforms effectively, create clickable content that resonates with your audience, and implement marketing strategies that deliver real business results.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Unknown","offers":[{"title":"Default Title","offer_id":47650171027692,"sku":"9781394414444","price":79.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/9781394414444-instagram-facebook-all-in-one-for-dummies.jpg?v=1779317590"}],"url":"https:\/\/bookhero.live\/collections\/carolyn-abram.oembed","provider":"Book Hero","version":"1.0","type":"link"}