{"title":"Ash Sarkar","description":"\u003cp\u003eWelcome to our collection dedicated to Ash Sarkar, a thought-provoking author whose works offer a fresh and incisive exploration into the realms of philosophy and psychology. Whether you're a long-time follower or new to her writings, Sarkar's perspective is bound to spark curiosity and reflection.\u003c\/p\u003e\n\n\u003cp\u003eSarkar's noteworthy book, \u003cem\u003eMinority Rule\u003c\/em\u003e, delves into the complexities of societal dynamics and challenges the reader to contemplate the intricacies of power and identity. Her insightful commentary provides an engaging and educational experience, ideal for those interested in understanding the subtle undercurrents that influence modern society.\u003c\/p\u003e\n\n\u003cp\u003eRooted in deep philosophical exploration, Sarkar's work aims to enlighten and provoke thought, encouraging readers to question and examine the world around them. Each book within this collection is a portal into understanding the profound psychological and philosophical aspects of human nature and the societies we live in.\u003c\/p\u003e\n\n\u003cp\u003eDive into Ash Sarkar's collection and discover a narrative that compels you to see beyond the surface, inviting you to engage with concepts that redefine conventional wisdom. Whether you're a student of philosophy, a psychology enthusiast, or simply eager to expand your intellectual horizons, this collection is sure to be an enriching addition to your library.\u003c\/p\u003e","products":[{"product_id":"minority-rule-by-ash-sarkar-9781526648334","title":"Minority Rule","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cem\u003eA Guardian Book of the Summer 2025\u003c\/em\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eThe instant top 5 \u003cem\u003eSunday Times\u003c\/em\u003e bestseller from political commentator Ash Sarkar\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003e'One of the boldest and most exciting thinkers of her generation' — NAOMI KLEIN\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003e'Delivers its message with punch and panache ... A joy to read' — \u003cem\u003eGUARDIAN\u003c\/em\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003e'If leftists feel they have been stumbling around in the darkness, \u003cem\u003eMinority Rule\u003c\/em\u003e flicks on the light' — \u003cem\u003eSTANDARD\u003c\/em\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eWe live under minority rule. But who is the ruling minority?\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eMost of us are getting screwed over. Our world is defined by inequality, insecurity, lack of community, and information overload. As the world burns, mega-corporations are reporting record profits. How are they getting away with it?\u003c\/p\u003e\n\n\u003cp\u003e'Minority rule' is the term Ash Sarkar uses to describe the irrational fear that minorities are trying to overturn and oppress majority populations. In her eye-opening debut, she reveals how minority elites rule majorities by creating the culture wars that have taken over our politics, stoking fear and panic in our media landscape. Because despite what they’ll have you believe, antiracist campaigners aren’t actually silencing the ‘forgotten’ working class, immigrants aren’t eating your pets, trans-activists aren’t corrupting your children, and cancel culture isn’t crushing free speech.\u003c\/p\u003e\n\n\u003cp\u003eIn \u003cem\u003eMinority Rule\u003c\/em\u003e, Sarkar exposes how a strategic misdirection of blame over who is really screwing everything up is keeping the majority divided, while the real ruling minority of hedge fund managers, press barons, landlords, and corporations remain on top. And it’s facilitating one of the biggest power grabs in history. Most crucially, she shows us how what we really have in common is being concealed by a deafening culture of distraction – and that the first step towards a better future is understanding what is happening now, and how we got here.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eA 2025 highlight for \u003cem\u003eGQ\u003c\/em\u003e, \u003cem\u003eNew Statesman\u003c\/em\u003e and \u003cem\u003eIrish Times\u003c\/em\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003e\u003cem\u003eMinority Rule\u003c\/em\u003e was no. 4 in the Sunday Times bestseller chart, 09\/03\/25\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Allen \u0026 Unwin","offers":[{"title":"Default Title","offer_id":46853542609132,"sku":"9781526648334","price":49.99,"currency_code":"NZD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/14990853482731.jpg?v=1759207773"},{"product_id":"minority-rule-by-ash-sarkar-9781526648327","title":"Minority Rule","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cem\u003eA Guardian\u003c\/em\u003e Book of the Summer 2025\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eThe instant top 5 \u003cem\u003eSunday Times\u003c\/em\u003e bestseller from political commentator Ash Sarkar\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003e'One of the boldest and most exciting thinkers of her generation' NAOMI KLEIN\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003e'Delivers its message with punch and panache ... A joy to read' \u003cem\u003eGUARDIAN\u003c\/em\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003e'If leftists feel they have been stumbling around in the darkness, \u003cem\u003eMinority Rule\u003c\/em\u003e flicks on the light' \u003cem\u003eSTANDARD\u003c\/em\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eWe live under minority rule. But who is the ruling minority?\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eMost of us are getting screwed over. Our world is defined by inequality, insecurity, lack of community and information overload. As the world burns, mega-corporations are reporting record profits. How are they getting away with it?\u003c\/p\u003e\n\n\u003cp\u003e'Minority rule' is the term Ash Sarkar uses to describe the irrational fear that minorities are trying to overturn and oppress majority populations. In her eye-opening debut, she reveals how minority elites rule majorities by creating the culture wars that have taken over our politics, stoking fear and panic in our media landscape. Because despite what they’ll have you believe, antiracist campaigners aren’t actually silencing the ‘forgotten’ working class, immigrants aren’t eating your pets, trans-activists aren’t corrupting your children, and cancel culture isn’t crushing free speech.\u003c\/p\u003e\n\n\u003cp\u003eIn \u003cem\u003eMinority Rule\u003c\/em\u003e, Sarkar exposes how a strategic misdirection of blame over who is really screwing everything up is keeping the majority divided, while the real ruling minority of hedge fund managers, press barons, landlords and corporations remain on top. And it’s facilitating one of the biggest power grabs in history. Most crucially, she shows us how what we really have in common is being concealed by a deafening culture of distraction – and that the first step towards a better future is understanding what is happening now, and how we got here.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eA 2025 highlight for \u003cem\u003eGQ\u003c\/em\u003e, \u003cem\u003eNew Statesman\u003c\/em\u003e and \u003cem\u003eIrish Times\u003c\/em\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003e\u003cem\u003eMinority Rule was no. 4 in the Sunday Times bestseller chart, 09\/03\/25\u003c\/em\u003e\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Penguin Random House NZ","offers":[{"title":"Default Title","offer_id":46971778105580,"sku":"9781526648327","price":38.99,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/14990783482731.jpg?v=1762818999"},{"product_id":"minority-rule-by-ash-sarkar-9781526648280","title":"Minority Rule","description":"\u003cp\u003e\u003cb\u003e**The instant top 5 \u003ci\u003eSunday Times \u003c\/i\u003ebestseller from political commentator Ash Sarkar, now available in paperback with a brand new afterword**\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e'One of the boldest and most exciting thinkers of her generation'\u003cb\u003e NAOMI KLEIN\u003c\/b\u003e\u003cbr\u003e'Delivers its message with punch and panache ... A joy to read' \u003ci\u003eGUARDIAN\u003c\/i\u003e\u003cbr\u003e'If leftists feel they have been stumbling around in the darkness, \u003ci\u003eMinority Rule\u003c\/i\u003e flicks on the light' \u003ci\u003eSTANDARD\u003c\/i\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eMinority rule (\u003ci\u003enoun\u003c\/i\u003e): an irrational fear fuelled by right-wing pundits, lobby journalists and billionaires, that minority groups are displacing majority populations.\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003eWe all know that the modern world is in crisis. But it’s not just a crisis for the climate, or of living standards – it’s a ‘blame crisis’. Whether it’s infighting on the left or the demonisation of immigrants on the right, there’s always a new talking point to distract us from real, systemic change.\u003cbr\u003e\u003cbr\u003eNow is the time to realise that we have been duped into fighting with each other; now is the time to redirect our outrage towards those who deserve it.\u003cbr\u003e\u003cbr\u003eIn \u003ci\u003eMinority Rule\u003c\/i\u003e, political commentator Ash Sarkar offers a sharp and lively reality check. Whether it’s exposing the origins of the ‘white working class’, or examining how ‘non-events’ have taken over journalism, this book – now with a brand new afterword – will help you break the blame cycle for good.\u003c\/p\u003e","brand":"Allen \u0026 Unwin Aotearoa New Zealand","offers":[{"title":"Default Title","offer_id":47288604360940,"sku":"9781526648280","price":29.99,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/0d22b3f27b86a9c372dda0c0ab61cd87.jpg?v=1770606371"}],"url":"https:\/\/bookhero.live\/collections\/ash-sarkar.oembed","provider":"Book Hero","version":"1.0","type":"link"}